Herff Jones posted this on their Facebook page a few days ago and I felt it needed to be shared. But actually, it got me thinking.

Have your staff critique the book before you begin the year. You’ve heard from judges and other people at your school, but now that the seniors are gone, you can really buckle down and speak honestly about this year and last year. What are your goals and expectations? What worked and what didn’t work? What can you do to make this year the best ever? Think of it from the most unbiased perspective you can and take apart your book bit by bit. Don’t be mean, but remember it’s not personal, it’s yearbook. 

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But seriously, if you ever want to watch people tweet about their yearbook obsessiveness, #yearbookproblems on Twitter is where it’s at. 

I don’t know if you follow PostSecret, it’s a blog about confessions run by a man in Maryland. People from all over the country and even the world send him a secret on a post card and he chooses from the thousands he receives each week to post a few dozen on his website every Sunday. Some are funny, but some do contain mature content and ideas, so if that makes you uncomfortable, be warned. My first year on staff we loved the Post Secret idea so much, we did a spread with confessions on postcards sent in by students.

This week I looked and saw a secret that reminded me of a “You know you’re a yerd when” post, so I thought I would share this really cool social experiment.

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Wait… you mean to say that you miss trying to get everyone to do what you want, the crazy deadlines, pounds of junk food and obscene amounts of stress that accompany the making of a yearbook? That’s alright- I do too. 

And sorry about the weirdly close leading. For some reason I wasn’t able to adjust it. I’M SORRY. I TRIED. 

This advice is absolutely brilliant. Too many people settle for the bare-minimum of reporting. The point of any student run publication is to commemorate what happened- a yearbook or newspaper is truly the only reputable source people will have to look back on in the upcoming years. Make your effort count!